Archer Designs strengthened Solar Works overall brand, by first clarifying the brand architecture, then refreshing the brand’s look and feel with a new logo, palette of classic corporate colours that conveys its distinctive positioning. The revitalized look and feel was applied to all of Solar Works phenomenon including stationery, corporate attire, web presence including social media and the website
For their installation staff, they got new apparel to symbolize the position of Solar Works as a brand, it’s professionalism and application of the brand promise to serve their clients with utmost care and respect. The brand apparel really mattered to convey who they were wherever they were. We made these apparels happen with consistency to brand colors and quality.
